Program intro:
Master of Business Administration (MBA) education originated in the early 20th century. After more than 100 years of development, it has gradually become the mainstream mode of business administration education in the world.The goal of an MBA is to produce senior career managers and entrepreneurs.Through MBA education, students can master the knowledge of strategy, operation, finance, marketing, human resources, economy and other disciplines, constantly improve the quality of management and awareness of social responsibility, and enhance the keen insight and agility of social environment, so as to provide intellectual support for the sustainable development of enterprises.
The Department of Business Administration of the School of Economics and Management of China Three Gorges University has 21 full-time teachers, including 7 professors, 8 associate professors, 9 doctors, 1 Three Gorges scholar, 4 doctoral supervisors and 18 master supervisors. It is the center for granting master degree in business administration.With China Three Gorges Group Corporation, Gezhouba Group, Yihua Group, Changji Technology and other large enterprises to establish more than 10 production, university and research cooperation bases.It has established research cooperation with the University of East Anglia in the UK and Indiana-Purdue University at Fort Wayne in the US.
In the past five years, faculty members of the Department of Business Administration have published more than 200 academic papers, of which more than 100 have been included in CSSCI, SSCI and EI.He has won 2 national awards and 10 provincial and ministerial awards.It has been approved by the National Social Fund, the Ministry of Education and the provincial Social Science Fund. It undertakes more than 20 vertical research projects and has published more than 10 textbooks and monographs.Organize students to carry out "Internet Plus" college students' Innovation and Entrepreneurship Competition, "Challenge Cup" competition, National College Business Elite Challenge "Jingchuangcup" Innovation and Entrepreneurship Competition, National College Students' Business Comprehensive Ability Competition, College Students' Market Survey and Analysis Competition, National College Students' E-commerce Innovation and Creativity and Entrepreneurship Challenge Competition, National Human Resources Management Knowledge and Skills Competition, Chinese college studentsHuman Resources Vocational Skills Competition (HRU Competition), etc., has won 91 awards at provincial and ministerial level and above since 2017.
The MBA program of China Three Gorges University offers four research directions, which are as follows:
1. Enterprise Management
The main research fields of this major include enterprise strategic management, human resource management, innovation and entrepreneurship management, marketing management, risk and crisis management.
2. Accounting and financial management
The main research fields of this major include accounting theory and method, financial theory and method, audit theory and method, investment and financing management, capital market research.
3. Technical economy and management
The main research fields of this major include technical and economic evaluation theory and method, technological innovation management, investment decision analysis, intellectual property and risk investment, real estate operation and management.
4. Tourism Management
The main research fields of this major include, tourism development and planning, tourism industry development, tourism enterprise management, tourism public management.
Main courses
1. Management economics
2. Applied statistics
3. Management research methods
4. Corporate governance
5. Corporate strategy management
6. Human Resource management
7. Marketing management
8. Finance and Accounting
9. Tourism management
10. Economics of Technology
Training objectives:
Cultivate senior talents with solid basic theory of modern enterprise and advanced knowledge, familiar with the operation characteristics and general rules of Chinese and foreign enterprises, capable of independently investigating, analyzing and solving the practical problems of Chinese and foreign enterprises, with strong spirit of innovation and cooperation, and competent for the middle and senior management of industrial and commercial enterprises.
Employment directions:
After graduation, international students majoring in business administration will be able to engage in middle and high-level management in Chinese-foreign enterprises in China, local enterprises or Chinese-foreign enterprises in the student's home country, and Chinese-foreign enterprises in a third country. They can also use the professional knowledge and skills they have learned to start their own businesses.